Regos open for Australia’s richest fishing competition

Registrations are open for Australia’s richest fishing competition, Million Dollar Fish. Season 7 starts on 1 October 2021, but you can register now for free.

The competition runs until 31 March 2022, and offers anglers the opportunity to catch a barra worth a million bucks.

Any fisho can reel in the mill, and there are eight barra worth a million dollars and 100 tagged barra worth $10,000 swimming around Top End waterways.

Million Dollar Fish is run by Northern Territory Major Events Company (NTMEC) on behalf of the Northern Territory Government, and underwritten by SportsBet.

NTMEC CEO Tim Watsford said the purse of prize money for Season 7 is bigger than ever. Last season fishos hooked fish worth $115,000.

“This is the biggest pool of prize money in the history of the competition, so there are even more reasons to get out on the water in the beautiful Northern Territory,” he said.

“In addition, every time a $10,000 barra is caught the lucky fisho can donate an additional $1,000 to a Million Dollar Fish Season 7 Official Charity Partner. If someone catches a Million Dollar Fish, they can donate an additional $10,000 to an Official Charity Partner.”

SportsBet External Affairs Manager Brad Fanning said fish are released in multiple locations.

“We release fish right across the Territory, from the Tiwi Islands, Arnhem Land and Darwin to Kakadu and Katherine, so there are plenty of opportunities to turn your catch into cash,” he said.

“There’s more $1 million tagged fish out there than ever before, so get out there and wet a line across the Top End come 1 October. Who knows, one cast could change your life!”

Once any of the eight Million Dollar Fish are caught, the remaining seven revert to $10,000 fish.

The $1 million tag numbers you want to find in your lucky catch include:
• S1-MDF1469
• S2-MDF2656
• S3-MDF3556
• S4-MDF4540
• S4-MDF4663
• S5-MDF5501
• S6-MDF6474

The tag number of the eighth Million Dollar Fish will be revealed in due course.

Following a huge uptake in Season 6, the official Million Dollar fish shirt is back with a fresh design. The fishing shirts have become a collector’s item for registered fishos each season, who can buy the latest shirt for just $55. In addition, fishos can snag themselves other Million Dollar Fish merchandise including stubby coolers and buffs at www.milliondollarfish.com.au.

You don’t have to be a pro fisho to win with Million Dollar Fish. By simply registering you could walk away with fantastic prizes as part of the Lucky Prize Pool drawn every month. More than $61,000 worth of prizes are up for grabs, such as a Great Northern Tiwi Island Breakaway, Shimano fishing combos, Anaconda vouchers, Britz campervan getaways, Engel fridges and freezers, and Top End fishing holidays and experiences.

First held in 2015, Million Dollar Fish has lured anglers to the Territory from all over Australia and the world. Dozens of fishos have cashed in through the competition, but no one has caught the elusive Million Dollar Fish yet.

To register for free or find out more, head to www.milliondollarfish.com.au.

NT reaps rewards from Million Dollar Fish Season 6

Australia’s richest fishing competition keeps going from strength to strength, with the latest season of Million Dollar Fish delivering incredible results for the Territory and its economy, new figures show.

According to research, Season 6 of Million Dollar Fish generated an economic benefit (new money) of $11 million to the Top End, and an economic stimulus of $41.3 million for the Territory. Close to 29,000 people registered for Season 6, with almost 25,000 fishos actively participating in the competition.

SportsBet External Affairs Manager Brad Fanning said the company was thrilled to be the naming rights sponsor of an initiative that is delivering so many benefits to the Territory.

“It is fantastic these impressive results have been confirmed as we are busy preparing for Season 7 to be another bumper year, both for fishos out on the water trying to catch a tagged barra, and for the Territory as businesses reap the benefits of so many people signing up for this unique competition,” he said.

The largest contingent of people visiting the NT from interstate for Million Dollar Fish were from Queensland, followed by New South Wales. A total of 20,289 visitor nights were generated by visitors from outside the Territory.

In addition, the Net Promoter Score (NPS) for Season 6 was 72 per cent, with participation satisfaction coming in at 4.4 out of 5. More than 69 per cent of Season 6 visitors to the Territory indicated they are very likely to return for the next season of the competition.

Million Dollar Fish Season 7 returns on 1 October 2021 and will run until 31 March 2022. Registrations will open on 1 September 2021. For more information, head to www.milliondollarfish.com.au or follow Million Dollar Fish on social media.

Lucky fishos enjoy bonus chance to snag a tagged barra

Sixty lucky fishos tried their best to catch a bonus $5,000 Charity Fish yesterday at a special event at Barramundi Adventures. The fishos won a spot at the invite-only gathering through a competition run with Mix 104.9 FM – Wet a Line with Matt Wright.

The event, in Darwin’s rural area, was to celebrate the partnership between Million Dollar Fish and Great Northern Brewing Co. Great Northern ambassador, mad keen fisho and Outback Wrangler Matt Wright released the bonus Charity Fish and the fishos had a good crack at catching it – but no one managed to snag it.

What they did snag was a swag of other prizes, including a Great Northern Breakaway fishing trip to the Tiwi Islands, Great Northern Fishing Packs and official Million Dollar Fish merchandise.

“It was a great day with plenty of action in the water,” NT Major Events CEO Tim Watsford said. “Barra were everywhere, but sadly the elusive $5,000 tagged barra refused to take the bait. A good time was had by all though, especially the winner of the Great Northern Breakaway fishing trip, which was worth more than $10,000. What better way to celebrate our partnership with Great Northern.”

“Million Dollar Fish is a great opportunity to get fishos up North, and what better brand to partner with than Great Northern, the taste of the North,” Matt Wright added.

If the bonus Charity Fish is caught by anyone registered for Million Dollar Fish, aged 18 or over, between now and 31 March 2021 (the end of Million Dollar Fish Season 6), the full $5,000 will go to the Million Dollar Fish-affiliated charity of the fisho’s choice. But the fisho is not forgotten – they’ll receive a remote fishing charter, courtesy of Barra Adventures, and a Million Dollar Fish merchandise pack.

There are still more than 100 tagged fish swimming around in Territory waterways, including seven with a $1 million prize tag.